I noticed a VentureBeat article via a prominent link at the top of LinkedIn this morning that makes me shake my head in amazement at the writer’s lack of understanding of online advertising. Rocky Agrawal’s sensationalistic headline, “Yelp advertising is …

DEARBORN — Dearborn Public Schools took a cautious step forward in allowing advertising on school grounds when the board asked the policy committee to review the district’s rules and see what other schools are doing.

NEW YORK, Feb. 7, 2012 /PRNewswire/ -- BlackArrow, a worldwide provider of advanced advertising solutions for New Television platforms, recently demonstrated sophisticated, dynamic-advertising use cases ...

In this excerpt from his new book, The Daily You , University of Pennsylvania professor Joseph Turow takes you on a tour of the industry that's trafficking in the data you generate every day on the Internet. ...

ATLANTA, Feb. 7, 2012 /PRNewswire/ -- AutoTrader.com is taking co-op compliance for online advertising to the next level with make-based new-car advertising packages, a new display advertising unit and ...

Russia and India will record the strongest growth in advertising spend over the coming year, according to the latest Warc international ad forecast. It predicts that Russia will increase expenditure by 16.5%, followed by India (14.0%), China (11.5%) and Brazil (8.5%). The picture is very different outside the BRIC quartet, especially in Europe, where three countries - Germany (1%), France (0.8 ...

BATON ROUGE, La. -- Lamar Advertising Company , a leading owner and operator of outdoor advertising and logo sign displays, announced today that its wholly owned subsidiary, Lamar Media Corp., has amended ...

In trading on Monday, advertising shares were relative laggards, down on the day by about 0.9%. Helping drag down the group were shares of Focus Media Holding Limited (FMCN), off about 3% and shares of Reachlocal (RLOC) down about 2% on the day. Also lagging the market Monday are airlines shares, down on the day ...

LOS ANGELES, Feb. 6, 2012 /PRNewswire/ -- FrogAds, Inc. (OTCBB: FROG.OB - News), announced today that it has introduced a new platform on its online advertising website, FrogAds.com, called the "eCommerce Storefront."For ...

The rules of online advertising are about to change. On Aug. 10, 2011, the Federal Trade Commission’s public comment period closed on its revised guidelines for Internet advertising. Now the difficult process of updating the guidelines begins and anyone who advertises or sells on the Internet should pay close attention to the FTC’s actions and [...]

SOMERSET, N.J., Feb. 6, 2012 /PRNewswire/ -- The iconic Tic Tac® brand launched today a series of interactive advertising and mobile experiences for its first-ever 360-degree marketing campaign – Shake ...

PARIS-- - Cegedim Strategic Data , leading provider of integrated healthcare market research and worldwide promotional audits, has released audited marketing figures on pharmaceutical companies' print ...

SINGAPORE (REUTERS) - Artivision Technologies, a Singapore firm that specialises in online video advertising, said on Sunday its technology may be incorporated into a software kit being developed by Intel Corp. Related Stories Singapore the right climate for green groups PM hosts Istana garden party to thank grassroot leaders Number of immigration offenders falls to record low in 2011: ICA ...

Pharmaceutical companies have cut spending on television advertising by 20 percent over the last five years, according to a Nielsen study. Analysts expect drug advertising to continue to fall as more brand-name drugs face generic competition.

Zynga, aiming to expand its advertising revenue without annoying users, is quietly experimenting with "reward advertising" on CityVille that lets players earn energy by interacting with a sponsor.

LONDON-- - Marin Software , provider of the leading online advertising management platform for advertisers and agencies, today announced that Spartoo has selected their platform to manage paid search campaigns ...

LOS ANGELES, Jan. 31, 2012 /PRNewswire/ -- BaronsMedia.com announced on Monday January 30th its acquisition of Hypster.com, a site that enables users to listen to music and offers a generous amount of ...

Alma Media Corporation   Press release   January 31, 2012 at 15:00 EET NEW ONLINE SERVICE FOR CLASSIFIED ADVERTISING, MYYJAOSTA.COM, TO BE LAUNCHED ON FEBRUARY 1, 2012 Mikko.fi, an online service for classified ...

Online advertising is a fast-growing source of revenue in the advertising industry. According to a report released by the Interactive Advertising Bureau and PricewaterhouseCoopers, online advertising revenue for 2010 totaled at $26 billion.

SAN FRANCISCO, CA-- - Marin Software , provider of the leading online advertising management platform for advertisers and agencies, today announced that Rosetta has selected Marin Software Enterprise Edition ...